The 6 Best WooCommerce Plugins for 2019

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WooCommerce is one of the most popular ecommerce platforms, and it’s the perfect channel for vendors in nearly any area. You can succeed as an ecommerce vendor using WooCommerce on its own or in combination with storefronts on other websites.

While the base platform offers a robust set of features, it becomes even more flexible when you start taking advantage of WooCommerce plugins. Plugins offer an incredibly wide range of customization tools that aren’t available with WooCommerce alone.

The 6 Best WooCommerce Plugins for 2019

That said, WooCommerce plugins vary widely in quality, and it’s tough to identify the most useful options. This article will cover some of the most effective plugins for a variety of critical functionalities. Even adding just one or two plugins to your WooCommerce strategies could significantly increase your sales and revenue.

• Omnisend

Omnisend is a marketing automation service that streamlines a number of important tasks and makes it easier to intricately manage your campaigns. It includes tools for everything from collecting customer information to setting up automation workflows and segmenting your audience.

As the name implies, Omnisend is designed to facilitate omnichannel marketing campaigns that take advantage of more than one platform. The tool supports a variety of channels including SMS, email, social media, push notifications, and more. It also provides preset designs for marketing content as well as sign-up forms.

Omnisend offers a free subscription that covers only email marketing for up to 15,000 emails per month and 2,000 per day. Premium plans are priced based on your subscriber count and allow you to access more channels and a variety of additional features. You can try a paid subscription for 14 days without entering a credit card number.

• Referral Candy

ReferralCandy is one of the best ways to upgrade your referral program and increase outreach at a low cost per lead. Referral programs improve both customer retention and lead generation, and referral benefits are much more affordable than the costs of running other types of campaigns.

With ReferralCandy, you’ll be able to fully customize your referral program based on your customer relationships and marketing goals. The solution makes it easy to run cross-channel campaigns and monitor the results with a number of informative metrics. It can also automatically distribute any referral rewards, allowing you to focus on other areas of your business.

Like Omnisend, ReferralCandy pricing depends on the size of your business. Subscriptions cost $49 per month along with a small commission that starts at 5 percent and falls gradually to 0.25 percent for sales over $111,000 each month. Keep in mind that this only considers sales that result from your referral program.

You can also get started with ReferralCandy by signing up for its 30-day trial and testing out the application yourself. Unfortunately, the trial requires a credit card number, so don’t forget to cancel before it ends to avoid being charged automatically if you’re not interested in a paid subscription.

• WooCommerce Extra Product Options

This plugin adds numerous product page customization options that make it simpler for customers to find exactly what they’re looking for. It’s easy to set up things like multiple price points and pricing variations along with add-ons and other tools.

In addition to these options, you’ll also have access to different colors, product notes, checkboxes, and more, and you can adjust pricing for any variation. This is an easy way to improve your shopping experience and make your website easier to use.

WooCommerce Extra Product Options integrates seamlessly with a number of other plugins, so you can take advantage of its features on top of any plugins you already use. A regular license costs just $25 and includes 6 months of support, which you can extend to 12 months for an additional $7.50.

• Yoast SEO

SEO is a critical component of any ecommerce marketing strategy, and a comprehensive SEO tool makes it easy to completely optimize your website. Yoast SEO is one of the most popular and powerful SEO applications currently available for WooCommerce vendors and WordPress sites.

The Yoast SEO free plan allows you to check your content for readability issues and identify any outdated content on your site. You can also begin to optimize your website, although free users are limited to a single SEO keyword.

You can access all Yoast SEO features by paying a one-time fee of $89 plus tax. This fee also covers one year of 24/7 support to help you work through issues and take full advantage of the product’s features. Furthermore, premium members can use Yoast SEO ad-free and leverage tools like internal linking suggestions, Facebook and Twitter previews, and optimization for more keywords.

• Booster for WooCommerce

Booster is a popular and powerful application which offers a robust quality of life improvements for ecommerce vendors. You’ll be able to set up currency conversion, discounts, and other offers along with a variety of customization options for your checkout pages.

Custom pricing, “add to cart,” and other convenient tools aren’t available with the base WooCommerce website. Booster introduces these features and more and gives you significantly more flexibility for several important functions.

Additionally, Booster for WooCommerce offers helpful support through email, and you can also describe your issue in a comment on the module’s page. Finally, the plugin’s support forum will connect you with users who have more experience using the application.

Some Booster functions are available for free while others require a paid license. Annual licenses cost $50 per year, but you can also buy a lifetime license for just $80, which is a much better deal if you plan to use Booster for more than one year.

• Member Press

Many ecommerce vendors have valuable digital resources, but it’s difficult to set up sales on digital products through the base WooCommerce platform. Member Press solves this issue by giving you a variety of tools to help distribute digital content to the right users. It also streamlines coupon generation including options like expiration date, coupon codes, and limits on usage.

With Member Press, you can use tags and categories to limit certain areas of your site to specific groups of users (such as premium subscribers). The plugin also allows you to whitelist or blacklist individual pages for user groups.

Member Press works well with all WooCommerce payment gateways, and it introduces added functionalities that give you the opportunity to sell a wider variety of products. It’s one of the most powerful WooCommerce plugins for vendors that sell digital items.

In addition to features for digital sales, Member Press enables you to create a community forum through WordPress. Member Press forums integrate with common WordPress forum plugins including BBPress.

The Member Press Basic subscription is currently available for $149 per year and offers enough features for most vendors. The Plus plan ($249 per year) adds support for a second site, corporate memberships, and more. At $349 per year, Pro is the highest Member Press subscription tier and works on up to five sites. Member Press offers a 14-day money-back guarantee, so there’s no risk involved in signing up.

WooCommerce is one of the most effective ways to sell your products online, but you can only unlock its full potential by taking advantage of WooCommerce plugins. These are some of the most powerful options, and they’re a great starting point for any ecommerce vendor that doesn’t currently use any plugins.