Disclosure: We are a professional review site that receives compensation from the companies whose products we review. We test each product thoroughly and give high marks to only the very best. We are independently owned and the opinions expressed here are our own.
Fake traffic is a black hat technique that creates a steady stream of generated traffic to your site. But that traffic you create is not real. What this means is, traffic is sent your site but no one is looking at the site. The site is visited by bots or software designed to spoof the traffic stats.
Why Would Someone Want Fake Traffic?
Why would some want fake traffic on there site? That’s simple, they want to fake their stats so it looks like they get a lot off visitors to their site. They may want to do this just to make themselves look popular but in most cases they are doing it so companies will want to advertise on their sites.
But in truth you really don’t want this type of traffic on your site. Not only will this make your brand look bad but some search engines and services may ban your site from their networks.
What Do I Do if I am Getting Fake Traffic?
So what if you are checking the web trends on your site and you noticed a huge spike in traffic. First you might want to check and see if a page on your site went viral. If you aren’t sure, your traffic should die back after a few days. But if it stays study and the numbers are just to good be true, then you might be a victim someone trying to hurt your site, your brand, or just trying to hurt your business.
Image Source: Fake Traffic Buster Site
Why is Someone Sending Me Fake Traffic?
There is wide variety reasons why someone might would want to send your site fake traffic. Below is a list of common reasons why someone might send you fake traffic.
- Hijack your blog’s ranking.
- Hurt your blog stats.
- Disable your blog by exceed your hosting bandwidth quota.
- Disable your shared hosting account for extensive use of CPU resources.
- Get your Google AdSense account suspended (Read: Ad Traffic Quality Resource Center).
- Affect your business reputation and integrity.
How Do I get Rid of Fake Traffic?
If you are receiving fake traffic, then you need to get rid of it now. There are several ways to get rid of fake traffic, but the easiest way to do that is by using a new WordPress plugin called Fake Traffic Buster. This plugin was designed to block harmful IP addresses and not true human visitors. The Creators of Fake Traffic Buster found that fake traffic comes from different IP addresses but they all have one thing in common, the fake IPs were using IE to access their sites. 
Image Source: Fake Traffic Buster Site
So the creators of Fake Traffic Buster came up with a plugin that would block harmful IPs but still let human visitors get through. With this plugin, you will notice a steady drop in traffic really quickly. So if you have fake traffic problems on you WordPress site, then make it easy on yourself, and download the Fake Traffic Buster Plugin.
About James
I really hate fake traffic. I It really messes up my metrics and how I do adjustments on my blogs. I recently had a BIG spike in traffic on one site from 80 visitors a day to up to 700. although it looks good, it is misleading. I recently signed up for a ad program and think they’re inflating my traffic to sell ads. The traffic is actually coming from a freelance site, and it goes to my advertising page… What do you think that’s about?
I am not really sure. I would look into the site and see if the traffic is good traffic and not bad traffic. If it turns out to be bad traffic us the plugin and block anyone that comes from that site.